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Trends

Media Marketing that’s not digitally draining.

Addictive technology may be harmful to humanity, so how can brands adapt?

How long do people sit on their phones each day? We are victims of a premeditated attack on our concentration. Technology is designed to be addictive, from the bright colours to the satisfying beeps and swipes. Recent health trends mean that more people are conscious of their addiction and digital-detox is growing rapidly in popularity.

Brands need to reinvent how they market, so that people can live more offline than online whilst still consuming digital media. Paving the way forward is media marketing that’s engineered to be immersive and relevant.

As a media marketing agency, Embassy can help you establish meaningful and effective advertising for the benefit of consumers.

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